- April
Greiman was born in New York and studied graphic design at the Kansas
City Art Institute and the Allgemeine Kunst Gewerbeschule in Basel, Switzerland.
She opened her practice in Los Angeles in 1976 and joined Pentagram as
a partner in 2000.An early and enthusiastic adapter of computertechnology,
she established her reputationas a new media pioneer with now-legendary
projects for Esprit, the WalkerArt Center and the Southern California
Institute of Architecture (Sci-Arc) that were notable for their experimental
mergers of type and image. Her work has since extende into the third dimension,
including collaborations with Architects, ranging from signage and exhibitions
to the development of color palettes, finishes, and textile design. At
the same time, April's commitment to new media has led to a wide range
of projects including broadcast television design for PacTel, an interactive
website for US West, and "Upside Down, Inside Out, and Backwards,"
an interactive project for children.Perhaps April's most widely reproduced
design was her commemora-tive stamp for the 19th Amendment, commissioned
by the US Postal Service in 1995, with over 150 million impressions.April
Greiman is one of the most honored designers in the world, having received
the Medal of the American Institute of Graphic Arts (AIGA) and the Chrysler
Award for Innovation, both in 1998. She has taught at Sci-Arc, California
Institute of the Arts, and Art Center College of Design. She is a past
president of the Los Angeles chapter of the AIGA and a current member
of the Alliance Graphique Internationale. Most recently, in 2000 April
was named an Apple Master, experimenting with new technology and exploring
new applications for digital technology.
